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Bob Bly's DM ROI Calculator app for iPhone and iPad


4.0 ( 7520 ratings )
Business Finance
Developer: App Administration
Free
Current version: 1.0, last update: 7 years ago
First release : 12 May 2015
App size: 6.82 Mb

This calculator instantly calculates response rates, break-even, and ROI for your next direct mail campaign. Simply enter basic values such as the price of the product youre selling, your mailing costs, etc., and your results are automatically calculated. This is a valuable tool for any direct marketer, brought to you by the copywriter and consultant Bob Bly.